How to break the Expense Reporting voodoo

How to break the Expense Reporting voodoo
August 29th, 2016 Posted by test No Comment

At many business enterprises, Travel expense reporting system is a religion unto itself, especially if they boast of a fairly well-staffed sales and marketing organization. There are strict do’s and don’ts and one is expected to use a myriad formats and processes to reach Nirvana. As with religion, there are
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Why marketing automation

Why marketing automation
March 11th, 2016 Posted by CRM, Digital marketing No Comment

I’ve held the view that the manufacturing industry has always been at the vanguard of change and has been passionate about adopting newer technology and systems. Well almost. I cannot say the same thing when it comes to embracing IT & learning to leverage the digital ecosystem. I should know
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How Smart is Marketing Automation

How Smart is Marketing Automation
November 15th, 2014 Posted by Cloud computing, CRM, Digital marketing, Inbound marketing No Comment

Marketing has evolved and how!  CRM, Inbound marketing, Digital marketing, Marketing Automation and the list grows. Old wine in a new bottle? Well, the core of marketing has always remained the same. I believe it was Eli Goldratt, the management guru, who had said that marketing is about getting the
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Why Mobile applications set you free

lucence-flow
August 27th, 2013 Posted by Android, CRM, iOS, Mobile, Oracle No Comment

Many years, actually a couple of decades ago, when I was a rookie salesman for airconditioner compressors, my beat on many week days used to be something like this. Start from home and head straight to one of my “special” customers’ office. The target was to launch myself into this
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